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The Growing Trend and Impact of Digital Platform on Music



People have always loved listening to music, whether it is a slow ballad, an upbeat pop song, or funky hip-hop song. The 4 or 5-minute song helps people feel relaxed and let the music improve their mood.


The music industry has grown tremendously over the years, whether it is the quality of sound, the lyrics, video quality, or the way people listen to songs. A few decades back, people had dozens of audio cassettes of their favorite artists, then came CD (compact disc), and now one can stream music online.


Why is Online Radio Station becoming Popular?

Apart from the conventional methods to hear music, radio has been quite influential in allowing people to listen to various genres of music. One of the most common equipment in every house since the 1960s to 2000s was a radio that featured various bands such as shortwave, longwave, AM (Amplitude Modulation), and FM (Frequency Modulation).

Just like in television, the rapid advancement in technology has transformed the way we listen to music. Previously we had big antennas and satellite dishes to view 100 or more media channels, but now we can view more than 2000 channels through a digital box.

Today, nearly everyone owns a smartphone and has easy internet access that allows one to hear music through various online audio or video streaming services, online music streaming platforms, and online radio station.


A few decades ago, radio was the first source for many people to hear the latest music and songs from their favorite artist. After that, a listener had to buy the album in physical forms, such as an audio cassette or CD, to listen to the tracks at home.

The digital transformation has more or less replaced the traditional way to listen to music. With an internet connection, you can click and access any music you want to listen to. For example, one can listen to online radio through a desktop, laptop, smartphone, tablet, and even Smart television.


The online radio stations are not limited to geographical locations, and one only needs to download a streaming application and tune in to any station he wants to listen to. There is less data consumption of listening to radio online as compared to video streaming. The audio streaming is also less expensive than video streaming service.


In the old radios, one had to move the antenna around and carefully pinpoint the needle. There was also the issue of noise and weak signal strength. The internet radio, on the other hand, is an audio service that broadcasts signals wirelessly so there is no loss of signals.

An online radio station may be associated with traditional radio and stream the content over the internet. However, some online radio stations may be independent. The unique thing about online radio is its reach not only domestically but also globally.


What is the Best Internet Radio Platform?

In recent times, music streaming services have changed the dynamics of the music industry, but mostly the younger people are more fans of using digital platforms. For many people, tuning in to an FM channel is the best way to hear songs and know about the latest trends in music.


The infusion of digital media and radio broadcast in the form of ‘internet or online radio’ has fulfilled the demands of most listeners. An online radio delivers a live broadcast or pre-recorded MP3 files that are streamed over the internet. It is free to listen to songs on different online radio stations, and you get outstanding sound quality compared to traditional radio.


The best internet radio platform offers a huge collection of songs, and there is no constant interruption of ads. The songs are categorized according to genres, artists, and year. One of the best features is the variety of choice one gets when it comes to genres of music. You can select anything from rock, jazz, pop, electronica, hip-hop, country, or rap.

The digital platform allows you to make a playlist, share it, and even play it wirelessly when driving in a car. You also get to hear not only mainstream music bands and artists but also struggling and upcoming artists.


You only need a smartphone app and can play songs on a wireless speaker and get transported across the country or anywhere else in the world. You do not even need a passport or an airline ticket or even wear a mask. The digital audio services are free of cost, and also there are no commercials or ads. There is an online database of curated links to search the online radio station by genre, artist name, stream quality, and location.


Suppose you are looking for an exciting online radio, then look no further and log on to Jam24 Global music network that plays a wide range of songs from almost every genre. The digital platform supports new musicians to showcase their music and fans to listen to their favorite local and mainstream artists.


The Jam24radio is an online radio that gives exposure to new artists and bands. The best feature is a new music chart that will be made according to the choice and decision of the fans. The bands that top the music charts will get to play live music sessions through Jamfest 2021


The Evergreen Country Music

One of the most enchanting music genres that automatically reminds you of cowboy hats and pickup trucks is ‘country music.’ There is a particular emphasis on the vocals, and the music is classified as slow ballads. Country songs are melodic, romantic, and nostalgic and music comes from instruments such as guitar, harmonica, violin, flute, saxophone, and banjo.


The country music radio shows UK have a wide collection of songs, and one can listen to them online. You can hear the country songs from different decades, such as the 1960s, 1970s, 1980s, 1990s, and 2000s. The number of people listening to country music is increasing. You can start and end your day listening to commercial-free country music through online radio.


The Revival of Folk Music

One of the contemporary music genres that is again surfacing up is ‘folk music,’ which has transcended generations and families. The term ‘folklore’ is similar to ‘folklore’ which means a culture that encompasses particular traditions of a group of people.


The first type of folk music is traditional and classic, and the other is the modern version that is matured after the 1960s. The distinct feature of folk music is the use of acoustic instruments and more focus on the lyrics. The songs usually reflect the values and culture of society passed on from one generation to the next.


Folk music is again getting popular, and it is evident with the trend of folk music radio shows UK. The online radio platform brings back all the long and forgotten genres, and folk music is one of them. The younger generation is always looking for something alternative and away from mainstream music, and for them, folk music can be the ideal style of music.

You may have even come across folk music being played in small restaurants and cafés. Most folk songwriters and performers are from within the community and make songs that easily connect with the audience.


Final Words

The introduction of digital music streaming services has given easy access for people to listen to songs from their favorite genres and artists. The old radios were becoming more of a vintage collectible. However, online radio brings the charm of radio back to those who loved listening to the radio.


You only need an internet connection and tune in to a wide range of radio stations. You can play the songs wirelessly in the house or while driving in your car. The platform is completely digital, which means there is no lag or loss of signal, and you get the best audio quality.


Jam24 Globalembraces the change in the music industry that is rapidly going digital and integrating social media and retail elements. The digital platform can easily reach a bigger global audience and provides listeners with songs and service which they wish for.

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